Sélectionné comme un des gagnants du sommet Michelin Movin’ON, CLIP représente le futur du transport urbain au “Davos”de la mobilité!Read More
When you design a product, tuning in to every aspect of its experience is important. In this particular case case , how we presented the everyday experience of CLIP for a regular commuter was key. We wanted to be highly intentional about projecting the right emotion and we sought inspiration in film and “classic cool”.
The starting point was of course Godard and the French New Wave.Read More